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Marketing and Social Media

Should you have pricing on your VA website?

26th April 2026

should you have pricing on your va website feature
Deciding whether to list prices on your Virtual Assistant website is a common struggle. This post explores the pros and cons of price transparency, how it builds trust, and why it helps you attract the right clients while saving time for everyone involved.

The humble business card!

25th April 2026

the humble business card feature
In 2026, the physical business card is more relevant than ever as a tool for personal connection. This post explores why traditional card sizes and high quality stock beat digital alternatives when it comes to leaving a professional, lasting impression.

Essential blog posts for every new VA business

23rd April 2026

essential blog posts for every new va business feature
Virtual Assistants often write blogs for clients but neglect their own. This guide provides practical, easy to implement blog post ideas for VAs at any stage, from storytelling and case studies to service highlights and industry news.

A No-Nonsense Guide to Hashtags for Your VA Business

22nd April 2026

a no nonsense guide to hashtags for your va business feature
Mastering hashtags is essential for any Virtual Assistant looking to grow their online presence. This ten-step guide provides a direct, practical strategy for identifying, categorising, and using hashtags to reach your target audience and boost your business visibility.

How to effectively promote your lead magnet

17th April 2026

how to effectively promote your lead magnetfeature
A lead magnet is only as good as the strategy used to promote it. This guide provides a direct, actionable plan for Virtual Assistants to showcase their expertise and grow their mailing lists using their website, social media, and strategic partnerships.

Selling without selling – how to talk about what you do

16th April 2026

selling without selling feature
Networking is not limited to formal events. This guide explores how to talk about your Virtual Assistant business in everyday situations without being pushy, using the 80/20 rule and a problem-solution approach.

Wise up to PR for your VA business

10th April 2026

wise up to pr for your va business feature
Public relations is not a one-off event; it is a daily discipline. Award winning entrepreneur Antonia Chitty shares five direct strategies to elevate your Virtual Assistant business, from consistent media outreach and strategic wall planning to the essential art of cultivating long term customer loyalty through regular, high value communication.

Best Tools to Manage Your VA Content Without the Overwhelm

1st April 2026

manage your va content feature
Consistency is king, but “winging it” on the day is a recipe for burnout. I’m breaking down the best tools to help you capture inspiration and organise your VA business content without the fluff or the overwhelm.

The difference between a LinkedIn personal profile, business page & showcase page

30th March 2026

difference between pages on linkedin feature
Understanding the differences between LinkedIn personal profiles, business pages, and showcase pages is vital for any Virtual Assistant. This guide explains why you need all three to build authority, connect with clients, and improve your search engine visibility effectively.

7 reasons to let go of comparisonitis

28th March 2026

7 reasons to let go of comparisonitis feature
In the VA world, looking at what others are doing is human nature, but using their highlight reel as your yardstick is a trap. If you are ready to stop “faking it” and start building a business based on your actual strengths, it is time to address comparisonitis head-on.

About AMANDA

Amanda Johnson, Founder of VA Training Academy®, Military Veteran, VA Coach Trainer and Mentor - wearing her miniature medals

Amanda Johnson is not just a mentor; she is a catalyst for transformation in the Virtual Assistant industry, helping professionals not only start but scale their businesses to new heights. Her dedication to her clients’ success is matched only by her commitment to integrity, honesty, and empowerment.

VACT logo - home of the VA training academy, the UK VA Conference and the UK VA Awards

Welcome to our refreshed home!

We’ve given VACT’s VA Training Academy® a makeover, but your favourite resources are still here. 

Check it out, update your bookmarks, and let us know what you think of our new look – we’re excited!

Be sure to explore our updated courses and free resources too. We’ve got awesome new stuff coming that you won’t want to miss.

Thanks for joining us!

VACT logo - home of the VA training academy, the UK VA Conference and the UK VA Awards

Welcome to our refreshed home!

We’ve given VACT’s VA Training Academy® a makeover, but your favourite resources are still here. 

Check it out, update your bookmarks, and let us know what you think of our new look – we’re excited!

Be sure to explore our updated courses and free resources too. We’ve got awesome new stuff coming that you won’t want to miss.

Thanks for joining us!