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What is an entrepreneur mindset & why it’s important to have one?

2nd March 2026

what is an entrepreneur mindset

There is a lot of noise in the business world about having the right mindset. The moment you mention you are starting out or running your own show, people start throwing labels at you: entrepreneur, solopreneur, mumpreneur, or hobbyist.

Here is the truth: it does not matter which sounding word you use. Some will appeal to you and others will grate. Pick the one that fits and then get on with the actual work of running your business. What truly matters is having the mindset of a business owner.

If you want to be successful, you must think like a professional. Successful business owners share specific traits that keep their heads in the game and their eyes on the prize. Whether you are just starting or looking to scale through the VA Momentum Course, these are the traits you need to cultivate.

Entrepreneurs seek out opportunities

When it comes to spotting an opening, successful business owners are at the forefront. They are resourceful, they love a challenge, and they welcome change. They do not get stuck using only one method of advertising or relying on a single revenue stream. They actively seek out new ways of promoting their services and better ways of operating.

Innovation is non-negotiable

Growth and success are tied directly to innovation. You cannot stand still. This means being willing to tweak, amend, and adapt everything from your sales copy to your service packages. If something is not working, change it.

Value creation is the priority

A real business owner understands that profit follows value. To have a successful business, you must focus on creating content and services that genuinely help and enrich the lives of your clients. If you are not providing a solution to a problem, you do not have a business.

Resilience and self-acceptance

Good entrepreneurs acknowledge their fears and worries, but they do not let them stall progress. They feel the fear and push on anyway. If they face a setback, they pick themselves up, dust themselves off, and get right back out there. There is no room for wallowing.

You are the sum of your circle

Successful people surround themselves with positive, inspirational, and forward thinking individuals. They listen, learn, and adapt what they glean from those further ahead than them. This is why finding a mentor or a role model is vital. You must be ruthless about who is in your close network to ensure they are encouraging your growth, not stifling it.

A plan and a goal

VAs who succeed do so because they keep their focus on the end result, regardless of what sceptics might say. They do not just have a dream; they have a solid action plan to make that result happen. They break the big goals down into manageable, daily chunks.

Which of these traits resonated most with you? Are you focused on the plan, or are you still letting fear dictate your schedule? Share your thoughts in the comments below.

About AMANDA

Amanda Johnson, Founder of VA Training Academy®, Military Veteran, VA Coach Trainer and Mentor - wearing her miniature medals

Amanda Johnson is not just a mentor; she is a catalyst for transformation in the Virtual Assistant industry, helping professionals not only start but scale their businesses to new heights. Her dedication to her clients’ success is matched only by her commitment to integrity, honesty, and empowerment.

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Welcome to our refreshed home!

We’ve given VACT’s VA Training Academy® a makeover, but your favourite resources are still here. 

Check it out, update your bookmarks, and let us know what you think of our new look – we’re excited!

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VACT logo - home of the VA training academy, the UK VA Conference and the UK VA Awards

Welcome to our refreshed home!

We’ve given VACT’s VA Training Academy® a makeover, but your favourite resources are still here. 

Check it out, update your bookmarks, and let us know what you think of our new look – we’re excited!

Be sure to explore our updated courses and free resources too. We’ve got awesome new stuff coming that you won’t want to miss.

Thanks for joining us!