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Jodie Newman is the founding owner of The Business Allotment, a company built on her belief that great ideas are the bedrock on which businesses truly grow. For over 23 years, Jodie has been helping businesses of all sizes move away from conventional thinking and embrace a more creative approach to growth. She specialises in showing them how to out-idea their competition and effectively propel their business forward.

Known for her infectious passion and exceptional creativity, Jodie has been referred to as an “ideas machine” on more than one occasion. She is also the author of the book, Build your Business on Ideas: A Practical Guide to Business Creativity, a practical guide that serves as a testament to her belief that there is no creativity without a bit of fun.

Jodie is not an expert in her clients’ businesses, but she is an expert in helping them see their challenges in a whole new way. As a speaker, she draws on a wealth of experience from working with business owners in her popular ‘Business Shed’ groups and one-to-one ‘Cultivator’ sessions. Her goal is to inspire and equip entrepreneurs with fresh, practical ideas that actually work, helping to get their creative juices flowing.

A trained RCA furniture designer and a self-confessed craft obsessive, Jodie brings a unique and hands-on approach to business creativity, making her an ideal speaker to inspire and engage audiences.

Jodie'S SESSION

Jodie is going to be running an opening session for us before her own interactive / action learning session at the UK VA Conference 2025.  More details to follow.